Google AdSense Eligibility Checker

Scan any website for AdSense approval probability. Analyze SEO, content quality and policy compliance before applying.

Check Eligibility

Scan any website for AdSense approval probability. Analyze SEO, content quality and policy compliance before applying.

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What we check

Every report covers the same ground.

47+ AdSense policy checks

Privacy policy, content policy, security signals, ads.txt, and more — evaluated across every page we visit.

Per-page crawl

Up to 30 pages scanned, not just the homepage.

~30 seconds end-to-end

Most reports finish before you switch tabs.

Free & private

We don't store the URLs you check or your report content.

2,847+Sites scanned
96.2%Check consistency
47+Checks
2020Methodology since

What our AdSense scan actually checks

Each report crawls your homepage plus linked internal pages (up to 30 URLs) and scores signals Google commonly associates with publisher readiness. This is not a Google audit — it is a practical pre-flight checklist.

Trust & policy pages

  • Privacy Policy reachable from footer or navigation
  • About and Contact pages with real operator information
  • Terms or acceptable-use language where payments or accounts exist
  • Cookie / advertising disclosure when ads or analytics are planned

Content quality signals

  • Enough unique text per page (thin tool-only layouts score lower)
  • Clear site purpose above the fold — not just a form widget
  • Internal links between tools, guides, and support pages
  • Duplicate or boilerplate blocks repeated across many URLs

Technical & SEO basics

  • HTTPS across the site
  • Mobile viewport and readable layout
  • Title tags and meta descriptions on key pages
  • robots.txt and sitemap discoverability
  • Structured data where appropriate

Policy risk patterns

  • Prohibited or sensitive content categories
  • Parked-domain or under-construction placeholders
  • Broken navigation or empty category pages
  • Missing author / business identity on monetized-intent sites

AdSense application checklist (do this first)

Run the scanner, fix failures, then wait a few days so Google’s crawlers can see updates before you submit.

  1. Publish Privacy, About, Contact, and Terms pages — link them in the footer on every template
  2. Add 800–1,500+ words of unique help content on your homepage or /tools directory
  3. Ensure each major tool page explains who it is for, how it works, and shows examples
  4. Remove or noindex thin duplicate locale pages until they have real translations
  5. Confirm HTTPS, valid SSL, and no mixed-content warnings
  6. Apply only after the site has real traffic patterns (avoid brand-new empty domains)
  7. Prepare an AdSense-friendly ad layout plan — avoid covering buttons with ad units on first load

Community discussions

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Why most applications fail

Google rejects many AdSense applications with vague explanations. Common issues are fixable before you apply.

Application outcomes (industry estimates)

Rejected
73%
Approved
27%

This tool highlights concrete problems on your site — thin content, missing privacy pages, HTTPS issues, and policy risks — so you can fix them before applying.

Fixing “low value content” rejections

Google uses this label when pages look auto-generated, duplicated, or too thin to help a reader. It is the most common rejection for new publishers — especially single-purpose tool domains.

Word count alone does not fix it. Reviewers look for expertise, originality, and whether the site would be useful if ads were removed.

  • Replace generic marketing copy with step-by-step tutorials unique to each page
  • Add author or operator identity (who runs the site, why they built the tools)
  • Merge overlapping tool pages or differentiate them with distinct use cases
  • Publish 3–5 evergreen articles (how-to guides) and link them from the homepage
  • Wait 2–4 weeks after major content updates before reapplying
  • Scan your own site here and fix every red and amber check you can

AdSense for tool & utility websites (extra guidance)

Calculator, converter, and AI tool sites are approved every day — but they are also a common source of “low value content” rejections when every page is only an input box plus short SEO paragraphs.

Strengthen tool sites by pairing each utility with original guides: worked examples, screenshots, FAQs that answer real user problems, and links to related tools. Free tools with clear output (like this eligibility scanner) help demonstrate value to reviewers.

If part of your product is paid or login-gated, keep substantial public documentation free to read. Google evaluates what anonymous visitors can learn without creating an account.

On tools-bundle.com we follow the same advice we give here: long-form explainers under each tool, policy pages, and free checkers that deliver immediate useful results.

Why trust pages matter for AdSense

AdSense is an advertising network — Google needs to know who is responsible for the site and how visitor data is handled. Missing Privacy or Contact pages are among the fastest rejection triggers.

Your Privacy Policy should mention cookies, third-party vendors (including Google advertising), and how users can contact you. About should explain the site’s purpose in plain language. Contact should include a reachable email and response expectations.

We maintain these pages on tools-bundle.com as a reference: Privacy, About, Contact, and Terms are linked from every footer.

After you run the scan: a 5-step action plan

  1. Screenshot or export your score and failed checks for reference
  2. Fix trust pages first — Privacy and Contact are non-negotiable
  3. Expand your thinnest URLs (often /tools, pricing, or bare widgets)
  4. Re-run the scanner until technical and policy checks trend green
  5. Apply through AdSense with your best content URLs in mind — homepage plus 2–3 strong articles or tool guides

After approval: stay safe

Many new accounts face policy issues if traffic or content changes suddenly. Stay compliant.

Do this

  • Check stats weekly for anomalies
  • Keep content fresh and updated
  • Read policy update emails from Google
  • Use strategic ad placement

Avoid this

  • Click your own ads
  • Buy cheap or bot traffic
  • Suddenly pivot niches overnight
  • Plaster ads on every pixel

When and how to reapply to AdSense

If you were rejected, do not immediately resubmit the same site. Google often expects meaningful changes first. Improve content depth, fix policy pages, then request a new review after 2–4 weeks of stable updates.

Keep a short changelog: what pages you added, what thin URLs you merged, and which policy gaps you closed. If rejected again, compare against this list before the third attempt.

After approval, add your ads.txt line, place ad units on high-value content pages (not empty states), and monitor AdSense policy center weekly.

From publishers who've been there

The score doesn't tell the whole story. Tools check boxes. Humans understand nuance — sometimes the blocker is a phrase, an image, or structure that machines miss. Fix what the scan flags, then get a second opinion before you reapply.

Ask for site feedbackFree · no strings attached

Related free tools on tools-bundle.com

Common questions

Distilled from common AdSense rejection and approval threads — patterns we see again and again.

"Low value content": what does it actually mean?
Google uses this when pages look thin, duplicated, or auto-generated without value. Add original, in-depth content and clear expertise.
How long does AdSense approval take?
Often 1–4 weeks after applying, depending on site quality and policy compliance.
How many articles do I need for AdSense?
No fixed number — focus on quality, unique pages, and trust pages (privacy, about, contact).
Can I use AI-generated content for AdSense?
Yes if edited for accuracy and real value; mass low-effort AI pages often fail review.
How accurate is this AdSense eligibility checker?
Strong for public technical and policy signals; not a substitute for Google's manual review.
Do I need a blog to get AdSense on a tool website?
Not strictly — but you need substantial unique text somewhere. Tool landing pages with real guides, FAQs, and examples often work better than a separate blog with only three posts.
Will AdSense approve a site that mostly uses AI-generated text?
Mass-produced AI pages without editing often fail. AI-assisted content is fine when a human adds expertise, fact-checking, and original examples.
What traffic do I need before applying?
Google does not publish a minimum. Focus on quality, policy compliance, and a site that looks maintained. Very new domains with no visitors may wait longer.
Does this checker store my website URL?
We do not build marketing lists from URLs you scan. Treat reports as private research — do not share sensitive unpublished sites publicly.
What is ads.txt and when do I need it?
After AdSense approves you, host an ads.txt file at your domain root authorizing Google to sell ads on your inventory. The scan may flag a missing ads.txt before approval — that is normal.

Score colors

  • 70–100 — Green (likely ready)
  • 50–69 — Amber (needs work)
  • Below 50 — Red (not ready)